Chong Hua Joins the Filipino Brand of Service

Chong Hua employees recently participated in the Department of Tourism’s (DOT) Filipino Brand of Service Excellence (FBSE) Program which is a flagship initiative by the DOT that aims to promote the best of Filipino hospitality and enhance the quality of tourism services in the country.

The participants engaged in modules covering topics like the Philippine tourism industry, the 7M’s of Filipino hospitality, and the G.U.E.S.T. steps to service excellence. Attendees also learned and practiced the “Mabuhay” gesture as a standard greeting and the “Salamat” gesture for sending off guests.

Chong Hua Hospital is proud of the team’s commitment to continuous learning and look forward to implementing these new insights to create a more welcoming environment for everyone.